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Subject
Imprints
Name
Ruggles
E-mail
none given
Date & Time
8/22/2004 8:50:34 AM
What are typical publishing companies' business arrangments with Imprints they want to represent? Is there a percentage of retail that they take as with distributors?

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Subject
re: Imprints
Name
Tom Person
E-mail
editor@laughingbear.com
Date & Time
8/22/2004 9:59:44 AM
An imprint is usually owned by the publisher - either through acquisition or spin-off. The imprint provides an identifiable brand name for a type of book. A large publishing corporation may have separate imprints for paperback classics, childrens' books, romance novels, business books, how-to, cookbooks, and any other category of book that they publish. If a publisher wants to get into, or expand their presence in, a genre where a smaller publisher is dominant, they will try to buy out the smaller publisher. I do not know of any cases where a larger publisher has taken on distribution of a smaller publishers books without either acquiring that publisher or acquiring reprint rights to their individual titles.

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Subject
re: re: Imprints
Name
Ruggles
E-mail
none given
Date & Time
8/23/2004 2:55:32 PM
Let's say that a larger publisher is in fact going to distribute our first book under our imprint. What is the percentage range of net receipts that a publisher will take?

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Subject
re: re: re: Imprints
Name
Tom Person
E-mail
editor@laughingbear.com
Date & Time
8/26/2004 12:21:44 PM
If that is the case, I'd expect the larger publisher to take 20% to 40% of the net.